SEO Keyword Research – A Qualitative Approach
Ever notice that keyword research tools give different estimates on search volume for the same keywords? It can be hard to know what tools and data to trust. Let’s cast the numbers aside for an hour.
In this webinar with Lindsay Halsey of Pathfinder SEO, you will learn how to do qualitative keyword research to inform your writing, on-site optimization and content calendars. No numbers or spreadsheets required.
About Lindsay Halsey
Lindsay Halsey teaches business owners and freelancers how to get found in Google, Yahoo, and Bing. After ten years as a partner in a search engine optimization agency, Lindsay noticed that the two traditional approaches to SEO – hiring an agency and doing it yourself – left many people behind. Either the cost of hiring an agency was prohibitive or the DIY solution was overwhelming. Lindsay and the team at Pathfinder SEO thought there must be another way and developed guided SEO.
Through Pathfinder SEO, trainings, webinars and WordCamps, Lindsay shares an SEO process to go from lost to found in the search engines. She lives in Basalt, Colorado and enjoys hiking, biking, and skiing with her family.