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Exponentially Grow Your Business in 2023
YouTube is the second most popular search engine and it is often the first place people turn to when they want to learn something new or how to do something. It's also a place where people turn to for news whether globally or in specific industries. As well, vertical video has exploded, creating new and innovative ways to connect with audiences.
In this training event, Kadence Director of Marketing Kathy Zant will share her experiences using YouTube and video to connect with audiences through experiments on her own channel, for Kadence, and for other brands. Discover how YouTube and other video platforms are changing the way we connect with audiences to deepen connections and grow brands.
Kathy Zant is an internationally recognized expert on security, marketing, and data-driven website development. She’s spoken at countless events worldwide, and is a frequent guest on numerous podcasts about WordPress and emerging technologies. She has been host of The Kadence Beat, Do the Woo, WPMotivate, and is a frequent co-host on This Week in WordPress. An Executive Producer of Open, the open-sourced documentary about the WordPress community, she is passionate about your stories and believes everyone’s voice deserves to be heard.