SEO Basics Workshop (2022)
A Live Interactive Online Training Course
April 26-27, 2022
1:00-3:00 p.m. Central Time Each Day
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SEO can be overwhelming. It’s ever-changing and it’s hard to know where to invest your time and energy. It doesn’t have to be this way.
In the SEO Basics Workshop, we’ll share with you a process for getting your website found on Google that is step-by-step, actionable, and dare we say it — simple.
Our focus in this two-day training is your website. Then, join us in May as we tackle off-site SEO.
Members get free access to all Premium Training Events.
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What You Get
4 hours of live, online, interactive training in webinar format
Downloadable replay videos to watch at your convenience
Downloadable Course Slide Deck / Handouts
Event Chat Archive
Day 1
Intro to SEO & Keyword Research
Tuesday, April 26
1:00-3:00 p.m. Central Time
What is SEO? How do search engines work? We’ll start with the basics including an interactive overview of the anatomy of the ever-changing search engine results page. Then, learn how to master keyword research. This is the foundation of your SEO efforts as it’s how we find your audience online.
You'll Learn...
Day 2
Content & On-Site SEO
Wednesday, April 27
1:00-3:00 p.m. Central Time
You’ve heard the phrase “content is king” when it comes to SEO. But why? And how do you make your content stand out against an ever more competitive landscape? In short, content and on-site SEO are how you share your expertise online. It’s this expertise that Google values and in turn markets in the search engine results page.
You'll Learn...
Learn With SEO Expert, Lindsay Halsey
Lindsay Halsey teaches business owners and freelancers how to get found in Google, Yahoo, and Bing. After ten years as a partner in a search engine optimization agency, Lindsay noticed that the two traditional approaches to SEO - hiring an agency and doing it yourself - left many people behind. Either the cost of hiring an agency was prohibitive or the DIY solution was overwhelming. Lindsay and the team at Pathfinder SEO thought there must be another way and developed guided SEO.
Through Pathfinder SEO, trainings, webinars and WordCamps, Lindsay shares an SEO process to go from lost to found in the search engines. She lives in Basalt, Colorado and enjoys hiking, biking, and skiing with her family.
Members get free access to all Premium Training Events.
Already a member? Log in using the menu above.